Be Bordo Le Fruity Red Bordeaux 2014

The Data

Country   France

Appellation   Bordeaux

Varietal   Merlot

Retail Price   $11.99

ABV   12%

Score   3.5 Stars/87 points

In the Glass


Lively, ruby red color.


The nose is filled with scents of red cherries and plum supported by accents of mint, earth, and oak.


The palate echoes the nose with a dry fruit core flanked by subtle spice and earth notes and finishing with a dense mineral note.

Intensity & Texture

Medium-bodied with ideal balance thanks to a fresh dose of acidity and moderate tannins.

Cool Factor


I was torn a bit on the concept but I soon got over it. Any attempt to breakdown boundaries and open access is good and especially when done well like the Be Bordo wines.

Value Grade


You can't find much Bordeaux worth drinking for less than $15 these days. Be Bordo accomplishes the feat.


As the label clearly states, this is a Merlot from Bordeaux while it does have 15% Cabernet Sauvignon in the mix as is traditional. The Be Bordo project is a clever one indeed and the timing couldn't be better. The red wines of Bordeaux are comprised primarily with Cabernet Sauvignon, Merlot, and Cabernet Franc while these grape names are not traditionally found on the label. Many New World wine drinkers categorize wines purely based on varietal so the Be Bordo wines make sense to this segment of the market. Perhaps these wines can act as a friendly entry to the category while providing a quality wine. 87 points out of 100.

How to Enjoy

This needs nothing more than a glass but it will pair very well with roasted meats and vegetables.

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